Amplify the Impact of Your Research
Hosted by the Keenan Center for Entrepreneurship, The Ohio State University local NSF I-Corps program is an engaging, four-week training program for faculty, postdocs, graduate students and staff who are interested in exploring the market opportunity of their research. Guided by NSF I-Corps-trained instructors, participants will develop an understanding of their target customers and market landscape.
Learning Objectives
- Develop familiarity with Lean LaunchPad concepts and tools such as customer discovery, value proposition design and business model canvas
- Understand customers’ problems or “pain points” from their perspective
- Map your customer ecosystem to understand customer roles, requirements and decision processes
Course Benefits
- Increased readiness to apply for early commercialization funding, such as SBIR/STTR programs
- Valuable market insights to inform next steps in your research and/or product development
- Network connections and coaching from experienced industry experts and entrepreneurs
- Development of an entrepreneurial mindset and skills valuable in any career path
Course Format
The program is conducted in two phases: an asynchronous component and an in-person workshop series.
Asynchronous I-Corps Prep:
- Self-Paced Modules. Estimated completion time is ~2 hours,
- Introduction to the fundamentals of I-Corps and customer discovery
- Completion required before in-person sessions
In-person Workshop Series:
- Focus on learning and practicing customer discovery techniques
- Provide weekly summaries about customer discovery findings
- Goal: conduct 20 customer discovery interviews
Program Schedule
DATES: In-person Sessions: November 14, 21, December 5, 12
TIME: 9:00-11:30AM
LOCATION: Student Entrepreneurs’ Center, 1636 North High Street 43201
Questions can be directed to Caroline Crisafulli: crisafulli.1@osu.edu